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Spiral Arm News

Monday, June 30, 2008

QR Codes and iPhone in Australia

The Sydney Morning Herald has recently had an article discussing how and where QR code could be used and hinted Telstra would soon be making an announcement, which can be seen next.

One thing to note is the some what inaccurate graphic showing an iPhone reading a QR Code. At the current time there are no QR code readers for non-hacked iPhones. Telstra are going to be given half a million unsuspecting customer the gift of QR codes, via a free software download.  More information can be found at the telstra portal qrious. Via Gizmodo Australia, June 26 2008 and Sydney Morning Herald June 14 2008.

It would appear 3 is try a different route to the other telcos in getting the iPhone, rather than engaging in a dialogue with Apple. They are getting there customers to help them beg for it. Of course, it could be a cunning market scheme to build interest in the brand before they announce they have already penned with Apple. Via Sydney Morning Herald June 26 2008.